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In 1961, Braniff took delivery of the Boeing 720. The 720 was a shorter version of the 707 with enhanced alloys. Braniff could seat as many people on the 720 as its 707-227s (minus the First Class Lounge). The Boeing 720 was a modification of the 707-120 designed for medium-range operation from shorter runways. The 720 was lighter and faster than the 707, and had a simplified wing design. Braniff eventually operated nine 720s. "Big Orange" is on the front of a 100% cotton heavyweight white shirt.

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